LVMH FRAGRANCE BRANDS
Marketing Internship
July 2024 - December 2024
Marketing Assistant assisting the product marketing managers in their work for GIVENCHY Beauty and KENZO Parfum
Spanning across events, product marketing and PR.
Immerse in the 3 axis of the beauty industry: fragrance, makeup and skincare
Market/Trend Analysis, Data Reporting, Brand Localisation, Content Development, Asset Management, Event Coordination, Press Materials Preparation, Seeding
KENZO X LOTTE FLOWER IKEBANA WORKSHOP
Design, Set up, Vendor Management, Attendance Management, Organisation, Influencer Seeding, PR inbox management (responding to enquiries), Sample Distribution Management
INTERNAL EVENT SUPPORT
Supported internal logistics, events (APAC Roundtable), sample distribution, and retailer presentations (e.g. DFS, Sunrise, Lagardère) and ensures meeting minutes are shared within the team, Stock Room Inventory Management, Packaged and managed distributed product gifting for influencers and stakeholders.
PRODUCT LAUNCH TRAFFIC STOPPER DESIGN
Original design, Product Implementation, Production feedback and support
CATALOGUE & VISUAL DESIGN
Produced visual design and production of the APAC-wide product catalogue and counter/poster visuals (print & digital).
SCENTED FLOWER WAX
Production Feedback and Support, Gifting and Sample Distribution Management to Influencers and Stakeholders
PRODUCT MARKETING STICKERS
Original Designs and Production Support
