LVMH BEAUTY
Product Marketing working within 3 axis of the luxury beauty industry, spanning across events, marketing and Public Relations.
DATE: July 2024 - December 2024
ROLE: Marketing Assistant (Product Marketing in Travel Retail)
INDUSTRY: Beauty (Skincare, Makeup & Fragrance)
SKILLS: Brand Localisation, Content Development, Asset Management, Event Coordination, Press Materials Preparation, Seeding, Market/Trend Analysis, Data Reporting
Vendor Management, Attendance Management, Organisation, Influencer Seeding, PR inbox management (responding to enquiries), Sample Distribution Management
KENZO X LOTTE FLOWER IKEBANA WORKSHOP
INTERNAL EVENT SUPPORT
Supported internal logistics, events (APAC Roundtable), sample distribution, and retailer presentations (e.g. DFS, Sunrise, Lagardère) and ensures meeting minutes are shared within the team, Stock Room Inventory Management, Packaged and managed distributed product gifting for influencers and stakeholders.
PRODUCT LAUNCH TRAFFIC STOPPER DESIGN
Original design, Product Implementation, Production feedback and support
PRODUCT MARKETING STICKERS
Original Designs and Production Support
CATALOGUE & VISUAL DESIGN
Produced visual design and production of the APAC-wide product catalogue and counter/poster visuals (print & digital).
SCENTED FLOWER WAX
Production Feedback and Support, Gifting and Sample Distribution Management to Influencers and Stakeholders
